Furniture Sofa

DENVER – On their way to Michigan International Speedway for this weekend’s Sprint Cup race, Regan Smith and the Furniture Row Racing team took a detour to southeastern Virginia to test their road-racing cars at Virginia International Raceway (VIR) in preparation for next week’s road-course race in Sonoma, Calif.

“Because our team is based in Denver, Colorado that doesn’t mean we can’t do the same things as the teams based in North Carolina,” Smith said. “The ownership and management at Furniture Row are deeply committed to putting the best product on the track week in and week out. Testing at VIR is only one small example of that commitment and the team guys are equally dedicated. As a driver, it’s a great feeling to know that you have this kind of support.”

Smith knows that when he gets strapped into his No. 78 Furniture Row Chevrolet for Sunday’s Heluva Good! Sour Cream Dips 400 that the potential is there to compete up front.

After the first 14 races of the season, he has claimed one win (Darlington), one top-five and three top 10s. He has qualified in the top-five in 50 percent of the races and ranks second in starting average with a 9.571. Carl Edwards leads with a starting average of 9.357.

“Our recent 15th-place finish in Pocono was decent, but as I have said in the past, we’re just okay with top 15s, we want to have results in the top-10 and top-five,” Smith said. “Though we’re making steady progress, we need to get stronger if we want to get in the top-20 in points and have a possible wild card spot in the Chase.”

With his one victory this season, Smith could land a wild card Chase berth based on NASCAR’s new criteria for making the post-season lineup. But in order for Smith to take advantage of the victory he needs to be positioned in the top-20 in points.

“We gained some ground last week by picking off two positions,” Smith said, who is currently 27th in points, 47 shy of the coveted top-20 ranking. “We know it’s doable, but we can’t afford the big mistakes or the big crashes.”

The two-mile Michigan track is a facility where Smith and the Furniture Row team feel they can make up ground, barring any unexpected issues.

“Michigan is a track where I truly feel we can produce a strong performance,” Smith said. “It’s wide and you can pass there. Last year we had solid performances at MIS but didn’t get the finishes (21st and 23rd) that our Furniture Row Chevrolet deserved. It’s time to change that and come away with a strong finish and a bunch of Sprint Cup driver points.”

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COOKEVILLE — Fire roared through the old Norwalk Furniture factory building on South Willow Avenue Tuesday afternoon, sending black clouds of smoke high into the air and causing an estimated $50,000 damage to the unoccupied building.

Cookeville Fire Department and Putnam County Fire Department firefighters spent several hours extinguishing the blazes, and investigators are working today to determine the cause of the fire.

It was around 3:20 p.m. when passersby began calling 911 and reporting the fire, said Cookeville Fire Department Capt. Matt White.

“When we arrived, we found that the fire was in a metal warehouse section of the old factory and a stack of wood pallets in there was burning and the roof was on fire,” he said.

The old factory building has not been occupied for many years, but has been used for storage and has deteriorated in some areas over the years, as vandals and thieves have targeted it.

Currently, the building is owned by a bank in another state, according to White.

The 16 city firefighters on duty at the time of the fire were quickly joined by 17 off-duty firefighters who were called in and 12 of the county’s volunteer firefighters, he said.

“We laid large hoses and put a large amount of water to the fire using our big ‘deluge guns,’ hoses with large nozzles for a high volume of water.”

Using aerial attack trucks, the firefighters attacked the fire from the top and after a time succeeded in containing the fire to that one warehouse area, White said.

No one was in the building when the firefighters arrived, and no one was injured during the six hours of work at the scene, he said.

“We were there till 9:30 p.m. mostly watching one trouble spot on that roof.”

White gave a rough estimate of the damage as $50,000.

He said the Putnam Ambulance Service and the Putnam Rescue Squad stood by to treat firefighters if they became overheated and said the Cookeville Police Department provided traffic control in the area.

The cause of the fire is not known, but with no electric power to the building and no obvious indication of any other fire source, the case was turned over to police for investigation.

The building once housed a thriving furniture building business, but has not been used for anything other than storage for many years.

NEW YORK, NY–(Marketwire – Jun 14, 2011) – Plexi-Craft, the nation’s top custom manufacturer of acrylic furniture, fixtures and accessories for the design community, today announced its selection of New York-based Emerging Media as its agency of record. Plexi-Craft in its first ever, public relations effort has commissioned Emerging Media to develop its messaging, positioning and media relations efforts.

“We chose to work with Emerging Media because of their creativity and their proven ability to help companies use public relations to grow their companies,” said Allen Frechter, CEO of Plexi-Craft. “The personal attention given by Emerging Media’s team and the enthusiasm with which they approach our industry is refreshing. By bringing interior design experts onto our team, we know we’re going to gain traction faster than with traditional agencies.”

For over 50 years, Plexi-Craft has been designing and producing custom acrylic furniture, fixtures and accessories for designers, architects and design-conscious consumers who seek out style, innovation and value. Founded in the heart of New York City as factory outlet and manufacturing facility, Plexi-Craft has grown to become the #1 custom producer of acrylic furnishings in the country based on its commitment to quality and cutting edge design. Today, Plexi-Craft collaborates with a wide range of designers to take their ideas from sketch stage to finished product, bringing their visions to life, within budget and deadline, every time.

“One thing that all of our clients have in common is their passion for their customers and their dedication to being the best,” said Susan Lindner, president and founder of Emerging Media. “Plexi-Craft is an industry leader in acrylic design: unique custom pieces, hand-crafted to perfection by the most highly skilled craftsman. We’re honored to bring their message and their brand to the top designers and the reporters who cover them.”

Emerging Media is known for its innovative and effective marketing and communication strategies for clients in the technology, gaming, financial services, media and consumer markets. Emerging Media’s primary focus is on providing dynamic public relations strategies that drive sales and show a demonstrable ROI on each client’s PR investment.

About Emerging Media
Founded in 2005, Emerging Media is an award-winning full service PR, branding and social media agency, helping B2B and B2C companies make their mark in the ever-changing media landscape. By matching senior level, industry-specific support to each client, Emerging Media removes the learning curve investment typical in most agencies and ensures faster time to results. We deploy smart, creative teams worldwide using cutting edge communication strategies, to achieve our clients’ most critical business objectives. Visit www.emergingmediapr.com.